Doug Barker, founder of Barker and Scott, will be presenting “A Roadmap to Truly Transformative Major Gifts“ along with Jeremy Cramer, Chief Development Officer at Facing History and Ourselves, at the DMAW Bridge Conference on Wednesday, August 1st at 2:15 PM. Doug shared some thoughts ahead
Read more →Transparency isn’t just for commercial companies anymore There’s an old anecdote about frogs placed in gradually heated water not recognizing danger until it is too late. It’s often used as a metaphor for people ignoring, say, the growing rumblings of a nearby volcano, steadily melting Arctic ice
Read more →
You’ve probably heard it said data is the ‘New Oil’ of our economy, a form of currency every bit as important to the modern enterprise as money itself. Why? Because properly managed, data: Improves operational efficiencies (cuts costs) Generates better results (increases revenues) Improves morale (fewer headaches
Read more →
What if we told you your organization could save upward of two or even three times its costs in a particular business process? And what if, in addition to cutting costs, you also could increase donor satisfaction and, by extension, your long-term retention and giving totals? And
Read more →
In the for-profit world the metamorphosis of a first-time Web visitor into a full-fledged customer is often referred to as ‘the buyer’s journey’ (a journey that takes place through the sales funnel). Entire industries, business practices, and methodologies have emerged to help companies implement strategies for delivering
Read more →Friends of Barker & Scott know we have two great passions: Supporting the missions of our many and diverse nonprofit clients and using the immense power of information technology to make a difference in those efforts. While we’ve alway been known for our strategic expertise, in recent years we’ve observed a
Read more →
The Good News: It’s Not as Scary as it Seems Cave-dwelling Luddites aside, all of us today are inundated with talk of Big Data and the myriad ways it’s going to change our lives. Less well understood, however, is how organizations – particularly budget-conscious, technology-strapped nonprofits –
Read more →
