Archive for the Data Category

How Data Can Save Your Frogs

Transparency isn’t just for commercial companies anymore There’s an old anecdote about frogs placed in gradually heated water not recognizing danger until it is too late. It’s often used as a metaphor for people ignoring, say, the growing rumblings of a nearby volcano, steadily melting Arctic ice

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Data Quality is King

Data Quality is King

You’ve probably heard it said data is the ‘New Oil’ of our economy, a form of currency every bit as important to the modern enterprise as money itself. Why? Because properly managed, data: Improves operational efficiencies (cuts costs) Generates better results (increases revenues) Improves morale (fewer headaches

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Time to Get Real About Nonprofit Data

Time to Get Real About Nonprofit Data

The Good News: It’s Not as Scary as it Seems Cave-dwelling Luddites aside, all of us today are inundated with talk of Big Data and the myriad ways it’s going to change our lives. Less well understood, however, is how organizations – particularly budget-conscious, technology-strapped nonprofits –

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Join Doug Barker at this year's Bridge Conference

Doug will be co-presenting with Jeremy Cramer, Chief Development Officer for Facing History and Ourselves, on Designing a Major Gift Cultivation Team, Strategy and Plan that Delivers Results. The session fits in perfectly with the theme of the conference, The Art & Science of Fundraising & Marketing, and will be Aug 1 from 2:15 to 3:30.